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Articles & Research

Check out our company blog with articles on best practices, deep dives, and case studies on a wide variety of topics.

  • ChatGPT Scrapes Google and Leaks Prompts

    Untitled 2

    UPDATE: Thanks to Ars Technica’s reporting on this story, OpenAI has claimed to have fixed the leakage but that this only affected a “small number” of prompts. Based upon what OpenAI has said and the speed of the response I think it’s most likely that the glitch was related to the layer of ChatGPT that […]

  • The Duality of ChatGPT

    <a href="https://commons.wikimedia.org/wiki/File:Ara_macao_-on_a_small_bicycle-8.jpg">The Torch</a>, <a href="https://creativecommons.org/licenses/by/2.0">CC BY 2.0</a>, via Wikimedia Commons

    by Jason Packer with help from Juliana Jackson “.. the test of a first-rate intelligence is the ability to hold two opposed ideas in the mind at the same time, and still retain the ability to function.” – Scott Fitzgerald, 1936 We’re at a dangerous inflection point in AI, where soon there may be so […]

  • How Good is AI at Google Analytics 4?

    I had ChatGPT make its own certificate.

    Google has long offered a “Google Analytics Certification” quiz. For GA4, it’s 50 questions (from a pool of 150)  that cover a broad range of topics within GA. The quiz is timed, and in order to be certified, you have to score an 80% or better. Since the quiz is open book and most of […]